BP Competition Pitch Template

ABC, Inc.
Corporate Overview

Jane Smith & John Doe
Pain or Problem
• Paint verbal pictures with personal story
– “did you know that 50% of people don’t wash their
hands after using a public bathroom?”

• Use numbers to describe market opp
– In 2003, over $1.3B was spent on research in Florida
universities which resulted in over 500 new patents.
– 90% of these are never taken to market as new
products


Product Slide
• 1-2 sentences to describe product and
how it solves pain/problem from last slide
• Describe your IP if possible
• Define business value of your product:
– Save money, make money, provide insurance
• List 2-3 unique benefits of your product
Competitive Landscape
• We have them!!
• Specifics on how you are different
• How you will win against them
Business Model
• Describe how you will make money
Partners
• Who will you use to go to market?
• List specific partners – brand name firms!
• Leverage competitors as partners if
possible
– The giant sleeps approach
Sales & Distribution Plan

Financial Summary
• Bar chart with Revenues and profits

• Tie key financial milestones into bar chart
– Breakeven dates
– Exit dates

Management Team
• Business
• Scientist staff
• Board of Directors
Investment Ask

• Your investment ask
• How you will use the money
• Your exit strategy and timeline to exit
Summary slide
• 3 points on why they should invest in you

• Closing “hook” to remind them of market
pain and how you solve it
Contact Slide