1. If you were an owner or leader in this business, what could you do to help employees understand the value of excellent customer service?
2. Who are your external customers and what are their specific needs? (Describe at least three.)
3. Who are your internal customers and what are their specific needs? (Describe at least three.)
What are some starting points for developing the core competencies we discussed in your selected business? Be as specific as possible.
How could your business apply the ideas in this chapter to build customer loyalty?
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1. If you were an owner or leader in this business, what could you do to help employees understand the value of excellent customer service?
2. Who are your external customers and what are their specific needs? (Describe at least three.)
3. Who are your internal customers and what are their specific needs? (Describe at least three.)
What are some starting points for developing the core competencies we discussed in your selected business? Be as specific as possible.
How could your business apply the ideas in this chapter to build customer loyalty?