Competitive Analysis Toronto

 

COMPETITIVE ANALYSIS

Destination Dallas

TORONTO, CANADA Profile Information:

Toronto is a popular destination in Canada and is known as the Cultural, Entertainment and Financial capital of Canada. It is the most populous city in Canada. The city is very capable of handling conventions small and large. Location:

Lies on the northwestern shore of Lake Ontario in Southern Ontario. Major Employers:

high concentration of banks and brokerage firms • • • • • • • • • •

Toronto Transit Commission Royal Bank of Canada Toronto Stock Exchange (world’s 7th largest) Toronto-Dominion Bank  Scotiabank  Toronto District School Board Shoppers Drug Mart Toronto General Hospital University of Toronto Canadian Imperial Bank of Commerce

Crime Statistics: Toronto is one of the safest cities in North America. All rates per 100,000 people. -Homicide rate- 3.1 (Atlanta 19.7, Boston 10.3) -Robbery rate- 207.1 (LA-348.5, NYC-265.9) Locals have concerns with gun violence, gangs and racial profiling. Distance to Major Cities • • • • •

 NYC-347mi Boston- 432mi Chicago-441mi Dallas-1204mi Las Vegas-1954mi

• • • •

LA-2181mi Philadelphia-334mi Washington DC-352mi Montreal-314mi

 

COMPETITIVE ANALYSIS

Destination Dallas

What to see and do (Major Attractions) CN Tower (world’s tallest structure until 2009) • Toronto Islands (beaches and amusement park) • Royal Ontario Museum. • The Art Gallery of Toronto • Ontario Science Centre • Toronto Zoo • Yorkville (Elegant shopping and dinning) • Hockey Hall of Fame •  Numerous Wineries and Breweries • Main Properties: Intercontinental Toronto Centre • Four Seasons Hotel Toronto • Sheraton Centre Toronto Hotel • Fairmont Royal York  • • • • • • •

Courtyard by Marriot Downtown Toronto Days Hotel and Conference Centre Metropolitan Hotel Hilton Toronto The Westin Harbour Castle Hotel Delta Chelsea Hotel

Conference Facilities: Metro Toronto Convention Convention Center- Canada’s #1 trade show an and d convention facility. facility. 600,000 • sq/ft of exhibit and meeting meeting space. Accommodates 40-40,000 people Other Convention Facilities: Allstream Centre • Direct Energy Centre • • • •

Toronto CongressCentre Centre Ajax Convention International Centre

Transportation: Toronto Transit Commission (3 rd largest in North America) includes: subway system, buses, and • street cars Toronto Pearson International Airport • GO (Government of Ontario) transit operates rail and bus transit • Limousine service • Toronto Island Ferry • PATH (downtown walkway) • Target Markets: Both small and large conventions • • Gay Community

 

COMPETITIVE ANALYSIS • •

Health & Medicine Finance/Bankers

SWOT

Strengths: Many different modes of transportation • Wide variety of hotels ( Small-Large, Budget-Luxury) • Many attractions, especially cultural, in Niagara Wine region • Plenty of meeting space & hotel rooms • Weaknesses  Not extremely close to other cities (at least 5 or 6 hour drive) • Weather- not always warm and sunny • Tourist spot, crowed • Opportunities Low crime rate • Large job market • Room to expand/ improve current facilities • Threats • • • • •

Economy Terrorism Must have passport if coming from US Weather ( Cold during winter months) Closer comparable cities in US

Destination Dallas