Lessons of Facebook, Twitter
Content
N24
NATION
THE STAR, TUESDAY 25 AUGUST 2009
Lessons of Facebook, Twitter
PETALING JAYA: The fact that the
traditional media are giving more
space and time to Facebook and
Twitter is an indication that these
social networks have gone mainstream.
What is the lure of the social
media? Is Twitter, the wildly successful messaging service, just
another flash in the pan that does
nothing more but eat up more of our
time and productivity? How can
social media help businesses?
Lure of social media to be examined at presentation
Such questions might be answered
at the forthcoming presentation,
Adventures with Social Media –
Lessons from Asia’s Internet, on Sept 4
at Menara Star, Phileo Damansara II,
Petaling Jaya.
The main speaker is Dr Michael
Netzley, associate professor of corporate communications practice at
the Singapore Management Univer-
sity. He is an active speaker in the
area of social media and has been
invited to speak at various public
relations and social media conferences around the Asia-Pacific
region.
Sharing the stage will be Niki
Cheong, a journalist with The Star.
An avid blogger and Twitterer,
Cheong was one of two Malaysians
who made it to the Top 20 of the
Ultimate World Mr Twitter online
voting competition.
His topic, Confessions of a Twitter
addict, will have him detailing his
personal experiences with using
Twitter and other social media tools
as a form of interaction and communication.
The half-day talk is organised by
PRCA Malaysia in collaboration
with The Star’s New Media department.
Entrance fee is RM30 for PRCA
Malaysia members and RM50 for
non-members. Corporate members
may register 10 consultants and/or
guests at members’ rate.
For more information, please contact Ong Gaik Hong or Ida Zarina Faiz
of Maverick Communications at 036207 1558 or e-mail to secretariat@
prcamalaysia.org.
Police bust ‘cut and join’
ring, seize 25 vehicles
BAHAU: Police have crippled the
activities of a syndicate involved in
the selling of “cut and join” cars following the seizure of 25 vehicles at a
used car yard near here.
The raid, named Ops Lejang, was
jointly conducted by Bukit Aman
and the Jempol district police following information received by the
authorities.
Among the vehicles seized in the
operation were Honda, Toyota Estima, Nissan, Kia, Chevrolet, Perodua
Myvi and four-wheel-drive models.
Police also arrested the operator
of the used car yard to assist in
investigations.
Jempol OCPD Supt Mohd Sabri
Mohamad said the cars were sold for
an average of RM50,000 based on
the type of vehicle and the syndicate
must have made huge profits from
this.
“These cars were previously
involved in accidents and were
declared to be total losses. The syndicate members found parts of
same-car models and welded them
together,” he told reporters at the
Rompin police station.
Supt Mohd Sabri said the syndicate members would remove the
badly damaged front section of a car
straight down from the front windscreen.
The front section of a same model
which had been badly damaged at
the back would then be welded
together with the earlier car, he
added.
Added risk:
Supt Mohd
Sabri (left)
and Chief
Insp Md
Azhar Md
Naim from
Bukit Aman
showing
reporters the
front section
of a car
which had
been illegally
welded.
PSD: Nurses get better
incentive pay than others
KUALA LUMPUR: The Public Service Department (PSD) has denied Cuepacs’ claim that it
had not been giving adequate attention to the
nursing scheme of service.
On the contrary, nurses are enjoying better
critical service incentive payments than other
professions, the PSD said in a statement yesterday.
The scheme of service provided promotion
opportunities for nurses at every level to reach
Grade U54, the highest point in the management and professional group salary scale,
since 2006, it added.
Cuepacs secretary-general Ahmad Shah
Mohd Zin was reported as saying about 40,000
staff nurses in government hospitals and clinics were frustrated that their grouses for
upgrading their scheme of service had “fallen
on deaf ears.”
He said at present nurses were emplaced in
the support group together with other SPM
holders on Grade 29 (RM1,239-RM2,744).
Ahmad Shah said although they were SPM
holders, they had to undergo a three-year
diploma course to become staff nurses and
therefore should be emplaced in the professional and managerial category on Grade 41
(RM1,471-RM5,222).
The PSD said nursing was an integrated
scheme of service that harmonised the salary
scale of the support group (for diploma holders) on Grade U29 and that of the management and professional group on Grade U41. —
Bernama
Two armed robbers
hit bank for RM750,000
PETALING JAYA: Two gun-toting robbers
fired a shot at the ceiling of a bank in Taman
Puchong Prima here before getting away with
about RM750,000.
They also shot at a passing car before escaping.
The two entered the bank brandishing
revolvers at about 1.50pm yesterday.
Selangor deputy CID chief Asst Comm
Khaw Kok Chin said one of the robbers forced
an employee into the customer service room
and asked him to open the safe, while his
accomplice waited outside the room and
kept watch over the bank staff and customers.
After placing all the money in a bag, the robbers left the bank, taking with them the security guard’s pump-gun, which was found about
50m from the bank.
“When they were about to get into their
vehicle, they fired a shot at a car, suspecting
the driver was about to knock them down,”
ACP Khaw added.
However, the bullet did not hit the 60-yearold driver, who wanted to be identified only as
Lim.
The robbers fled the scene in a Proton
Iswara.
Lim, when met at the scene, said he was on
his way back home when the incident
occurred.
He said he saw the men pointing a gun at his
car and he immediately ducked under the
dashboard.
“Otherwise, the bullet would have hit me,”
he said.
NATION
THE STAR, TUESDAY 25 AUGUST 2009
Lessons of Facebook, Twitter
PETALING JAYA: The fact that the
traditional media are giving more
space and time to Facebook and
Twitter is an indication that these
social networks have gone mainstream.
What is the lure of the social
media? Is Twitter, the wildly successful messaging service, just
another flash in the pan that does
nothing more but eat up more of our
time and productivity? How can
social media help businesses?
Lure of social media to be examined at presentation
Such questions might be answered
at the forthcoming presentation,
Adventures with Social Media –
Lessons from Asia’s Internet, on Sept 4
at Menara Star, Phileo Damansara II,
Petaling Jaya.
The main speaker is Dr Michael
Netzley, associate professor of corporate communications practice at
the Singapore Management Univer-
sity. He is an active speaker in the
area of social media and has been
invited to speak at various public
relations and social media conferences around the Asia-Pacific
region.
Sharing the stage will be Niki
Cheong, a journalist with The Star.
An avid blogger and Twitterer,
Cheong was one of two Malaysians
who made it to the Top 20 of the
Ultimate World Mr Twitter online
voting competition.
His topic, Confessions of a Twitter
addict, will have him detailing his
personal experiences with using
Twitter and other social media tools
as a form of interaction and communication.
The half-day talk is organised by
PRCA Malaysia in collaboration
with The Star’s New Media department.
Entrance fee is RM30 for PRCA
Malaysia members and RM50 for
non-members. Corporate members
may register 10 consultants and/or
guests at members’ rate.
For more information, please contact Ong Gaik Hong or Ida Zarina Faiz
of Maverick Communications at 036207 1558 or e-mail to secretariat@
prcamalaysia.org.
Police bust ‘cut and join’
ring, seize 25 vehicles
BAHAU: Police have crippled the
activities of a syndicate involved in
the selling of “cut and join” cars following the seizure of 25 vehicles at a
used car yard near here.
The raid, named Ops Lejang, was
jointly conducted by Bukit Aman
and the Jempol district police following information received by the
authorities.
Among the vehicles seized in the
operation were Honda, Toyota Estima, Nissan, Kia, Chevrolet, Perodua
Myvi and four-wheel-drive models.
Police also arrested the operator
of the used car yard to assist in
investigations.
Jempol OCPD Supt Mohd Sabri
Mohamad said the cars were sold for
an average of RM50,000 based on
the type of vehicle and the syndicate
must have made huge profits from
this.
“These cars were previously
involved in accidents and were
declared to be total losses. The syndicate members found parts of
same-car models and welded them
together,” he told reporters at the
Rompin police station.
Supt Mohd Sabri said the syndicate members would remove the
badly damaged front section of a car
straight down from the front windscreen.
The front section of a same model
which had been badly damaged at
the back would then be welded
together with the earlier car, he
added.
Added risk:
Supt Mohd
Sabri (left)
and Chief
Insp Md
Azhar Md
Naim from
Bukit Aman
showing
reporters the
front section
of a car
which had
been illegally
welded.
PSD: Nurses get better
incentive pay than others
KUALA LUMPUR: The Public Service Department (PSD) has denied Cuepacs’ claim that it
had not been giving adequate attention to the
nursing scheme of service.
On the contrary, nurses are enjoying better
critical service incentive payments than other
professions, the PSD said in a statement yesterday.
The scheme of service provided promotion
opportunities for nurses at every level to reach
Grade U54, the highest point in the management and professional group salary scale,
since 2006, it added.
Cuepacs secretary-general Ahmad Shah
Mohd Zin was reported as saying about 40,000
staff nurses in government hospitals and clinics were frustrated that their grouses for
upgrading their scheme of service had “fallen
on deaf ears.”
He said at present nurses were emplaced in
the support group together with other SPM
holders on Grade 29 (RM1,239-RM2,744).
Ahmad Shah said although they were SPM
holders, they had to undergo a three-year
diploma course to become staff nurses and
therefore should be emplaced in the professional and managerial category on Grade 41
(RM1,471-RM5,222).
The PSD said nursing was an integrated
scheme of service that harmonised the salary
scale of the support group (for diploma holders) on Grade U29 and that of the management and professional group on Grade U41. —
Bernama
Two armed robbers
hit bank for RM750,000
PETALING JAYA: Two gun-toting robbers
fired a shot at the ceiling of a bank in Taman
Puchong Prima here before getting away with
about RM750,000.
They also shot at a passing car before escaping.
The two entered the bank brandishing
revolvers at about 1.50pm yesterday.
Selangor deputy CID chief Asst Comm
Khaw Kok Chin said one of the robbers forced
an employee into the customer service room
and asked him to open the safe, while his
accomplice waited outside the room and
kept watch over the bank staff and customers.
After placing all the money in a bag, the robbers left the bank, taking with them the security guard’s pump-gun, which was found about
50m from the bank.
“When they were about to get into their
vehicle, they fired a shot at a car, suspecting
the driver was about to knock them down,”
ACP Khaw added.
However, the bullet did not hit the 60-yearold driver, who wanted to be identified only as
Lim.
The robbers fled the scene in a Proton
Iswara.
Lim, when met at the scene, said he was on
his way back home when the incident
occurred.
He said he saw the men pointing a gun at his
car and he immediately ducked under the
dashboard.
“Otherwise, the bullet would have hit me,”
he said.
